DEYO Supply Co
Deyo Supply Company set out to create something a little different. They wanted a retail brand that felt just as comfortable in the woods as it did downtown. Partnering with Loupe Theory, we helped shape a brand identity that reflects that balance. Rugged, refined, and built around a love for the outdoors.
Solution
We helped build the visual foundation for the Deyo brand, from the logo and identity system to custom illustrations and supporting graphics. Every piece was designed to reinforce the brand's personality and create a consistent experience across the store. The result is a brand that feels authentic, timeless, and true to the people it's built for.
Project Partner: Loupe Theory
Client: Deyo Supply Company
Lifestyle Photography: Loupe Theory
Services Provided
Logos & Identity Systems
Brand Guidelines
Illustration & Iconography
Merchandise
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